Website features 1 – 3
March 11, 2009
1) Graphics
I have noticed a trend among the car websites I have visited. There seems to be something within the car marketing industry thats tells them a graphic with three cars is the best way to display their products. Almost every website I have visited and used as refference contains a trio of cars aranged within a frame.
2) Colour
Four of the five websites I have refferenced contain the use of a large area of single colour, usually black or white. This makes the entire page simplistic and easy to aproach from a consumers point of view.
3) Search options
All the sites contained a relativly simple, however in some cases not particularly easy to use, serach options. I dont not believe that this is a major downfall among the sites due to the fact that this is not the way in which they rely on communicating with their audience. In other words the reason the do not have a highly detailed and extensive search feild is that the simply do not need it, all were very easy to navigate and to access relivant information without the need for a seperate serach. Why provide someone with a service they dont need? Concentrate on making the entire site as easy as possible to navigate and people will have no need to conduct a search.
